Recently I was invited as a guest on NZ television show Breakfast to talk about presentation skills, coaching and the change I’ve witnessed over recent years as technology grows. With the advent of the Internet, social networking, mobile technology, and all of the apps that accompany them, our lives have changed enormously and will continue to do so in ways that we cannot begin to imagine.
Did you know that…
These stats show just how prevalent technology is in our lives. It is likely that you may need to create a YouTube clip, present via video link, conduct an office meeting via Skype, or build your brand on social media. Now more than ever people need to communicate with confidence and this is where some tried and true presentation skills still apply. Facebook, Skype, YouTube, LinkedIn – four platforms that play a huge part in our lives and are just too big to ignore. Over the years I’ve seen the best and the worst of technology. Here, I’ve picked just four and will share with you my tips that still apply today.
You may have the technical smarts to put yourself up on Facebook, but if you don’t know what makes a good story, how to tell it and make it interesting in 100 words your readers will quickly move on.
Skype has become an essential tool and has opened up the world of communication to families, friends, and the business community. I use Skype often to communicate with clients, and one thing I have learned is that the same rules apply as if presenting in person.
Using YouTube is another great way to tell a story about who you are, what you do, and what you care about.
LinkedIn is the largest professional social network where you can grow your connections, job opportunities, and network with professionals in your field. It provides a space for recommendations and testimonials.
Look to these platforms to help you to promote yourself, your business, your product, or your cause. They are a great way to build your brand and your confidence. But remember, tried and true presentation skills still apply. Think about your image and first impression, take the time to research your audience, develop your content and key messages, practice using your technology, and always prepare a back-up plan.
With the advent of the internet and social media, our lives have changed and will continue to do so.